What’s the Difference?

Carpet cleaning safety. Wool carpets have a natural resistance to spills and stains and can be cleaned easily with a natural water solution of mild detergent. Unlike polypropylene carpets which are cleaned with bleach, leaving toxic residues. Choose Safety, #ChooseWool.

The Campaign for Wool hopes that the publicity surrounding the plastic contamination of our world has an impact on consumer decisions on fibre purchase. Each and every one of us can make a small difference in the lifestyle choices we make, and one of those being to ‘Choose Wool’.

Animation: Billy Hanshaw Studio
Voice Over: Alex James, musician, writer, cheese maker and Campaign for Wool supporter.
Wool carpets supplied by Paley’s Flooring